Get found and grow
Google Ads management, with every enquiry counted.
We start with an audit of where your budget goes, then set up and run campaigns aimed at the searches that bring work. Every enquiry is tracked, so you can see what the spend paid for.
Get a quoteHow we set up tracking
A fixed price in writing, by the next working day. Asking is free.
Signs your ads are wasting money
- Clicks are going up and enquiries are not.
- Your ads show for searches that have nothing to do with what you sell.
- Google Ads reports conversions you cannot match to real enquiries.
- Ads run in places, or at hours, you do not serve.
- Every click lands on your home page.
- Nobody is sure who set the account up, or who still has access.
What you get
An audit first
Search terms, keywords, locations, budgets and tracking checked, with what to cut and what to keep, in plain English.
Campaigns built around enquiries
Keywords chosen for buyers, negative keywords for everyone else, and ads limited to the areas and hours you serve.
Enquiries tracked
Form sends, calls and bookings counted as conversions, so the account learns from real enquiries.
Landing pages that fit
Each ad sends people to a page about what they searched for, not just your home page.
Reports you can read
Spend, enquiries and the searches that brought them, every month.
Your account, in your name
The account and its history stay with your business, and you can remove our access at any time.
How it works
Tell us about the account
Where you advertise, what you sell and which enquiries matter most. Asking is free.
An audit at a fixed price
We quote the audit in writing, then go through the account and tracking and tell you what we would change.
We set it up and run it
Tracking fixed first, then campaigns rebuilt or set up. Nothing that changes your spend goes live without your approval.
Reported every month
We adjust keywords, ads and bids as results come in, and send a plain report.
The closest work we can show
We do not have a client Google Ads account to show yet, so we will not pretend otherwise. The closest real work is what ads depend on: pages where a visitor can book, pay or ask straight away, and tracking that counts visits properly.
Questions
Is Google Ads worth it for a small business?
It can be, when people search for what you sell in your area and an enquiry is worth more than the clicks it takes to win one. The audit tells you whether that is true for you before you spend more.
What does a Google Ads audit cover?
The search terms you are actually paying for, keywords and negatives, locations and schedules, bids and budgets, the pages ads send people to, and whether conversion tracking counts real enquiries.
How much should I spend on Google Ads?
It depends on your trade, your area and what clicks cost for your searches. We look at the search volumes and bids and suggest a starting budget. The ad budget is paid to Google, and our fee is separate, quoted in writing.
Do you need access to my account?
Yes, as a user on your account. It stays in your business's name, and you can remove our access at any time. If you do not have an account yet, we set one up in your name.
Will ads bring in more enquiries?
Nobody can promise that, and we do not. What we can do is stop spend on searches that never bring work, and make sure every enquiry is counted, so you judge the ads on real results.
Not sure where your ad budget goes?
Tell us what you need. We reply by the next working day with a fixed price in writing.